iTube, YouTube, theyTube

Your local paper or an international media menagerie

March 29, 2008 · Leave a Comment

            Ever wonder how YouTube stacks up against other media outlets?  What about how it compares to the soon to be forgotten granddaddy of all news distribution, newspapers.  Today’s most viewed video on YouTube is the trailer from the new movie 21.  That trailer has been viewed today by 575,149 people.  That’s almost triple the number of people who read the local newspaper in Las Vegas today, with that number hovering at around 205,000 on it’s best day according to the audit bureau of circulations.  The amount of people who clicked on the 21 trailer today is about the same amount of people who will be reading the Star Tribune this Sunday in Minneapolis, Minn.  And that’s just one video on the site, with millions of videos to choose from the number of people on YouTube in a given day is well beyond that of any one newspapers circulation  So if you’re ever questioning if sites like YouTube will be delivering daily fresh batches of videos for years to come, you can now stop questioning.  If any medium is on it’s way out, it’d sadly have to be print.

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